
Vikram Thakur
25/07/2022
The Etymology of Machine Dalal
Why do we call ourselves Machine Dalal? How did it come about? Here is the story behind the name. Machine Dalal was reservedly built, and serendipitously discovered by the larger community of print, packaging and converting professionals.

Why do we call ourselves Machine Dalal? How did it come about? Here is the story behind the name.
Machine Dalal was reservedly built, and serendipitously discovered by the larger community of print, packaging and converting professionals. To our delight we had realized that we have built something that people would want to use and they actually did - without prodding on, without advertisement spend and without marketing even. It just happened, all thanks to the power of the internet, we had identified a genuine need for our users - industry professionals.
And then we went about improving it, creating processes to onboards, increasing our reach, building the technology and the marketing that would enable trade across print categories and geographies.
Machine Dalal is a portmanteau or better yet association of two words - Machine and Dalal.
Machine might be self-evident, but we chose it over equipment, press, et al. due to machines being more about moving parts and about getting the job done but also the evolution of life and evolution of machines, and the harmony between the man and the machine that has shaped the world as we know today.
Machine also represents automation, and from machine learning that we actively employ in Machine Dalal but more on that later.
Dalal, however is a long story. We wanted something that would not only represent the serious business side of what we are doing, but also stability and reliability and more importantly, the fact that this was a global Indian software product.
The word Dalal drives its name from 'Dalal Street' where BSE and several financial institutions of the world have their offices in Mumbai's Financial District.
It also helps that the word 'Dalal' in one of the Indian languages represent a person who brokers deals.
Hence, Machine Dalal. A name that signifies machines, trading, automation but above all stability, reliability and business success for our users and patrons.
Additionally, it is easy to remember, the domain was available for less than $10 and like our friend Shakespeare says, “What's in a name? That which we call a rose/ By any other name would smell as sweet.”
Machine Dalal is the global trading platform for the printing, packaging, and converting industry—designed to evolve with the needs of the market. We are continually innovating - from powerful search tools to integrated social media marketing, a growing newsletter audience, and our newly launched digital magazine, we are building a robust ecosystem to support print machinery sellers and buyers worldwide.
For a more personalized experience, download our mobile apps on Android and iOS.
To explore business opportunities or partnerships, feel free to get in touch with us.
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